Art Direction

Green Rock

Elevate your lifestyle with our juicy branding experience.

Green Rock Management Group is a global company that delivers large-scale territorial development projects.

Services
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Client
Green Rock Management Group
Year
2023
Website
https://greenrock.am
Challenge

Our client needed a brand concept to better reflect their evolving business values and web site design.

We have created and integrated with great commitment UX/UI design for web site, brand concept, identity, brand book, material design,présentations, photoshoot.

Goal

We did some intense market research, refined their brand message, and created a brand new look to truly showcase their identity.

Armed with insights, we meticulously refined their brand message for authenticity and resonance. Beyond words, we embarked on a creative journey, crafting a fresh visual identity that truly showcases their unique essence. This integrated approach, blending refined messaging and a captivating visual aesthetic, empowers our client to confidently communicate their values and engage their audience in a meaningful way.
Result
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FFCOFFEE

Transcending expectations. Shaping unprecedented branding.

Cheers to breaking conventions, embracing flavor, and raising a glass to the art of coffee Elevate your palate!

Services
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Client
Funny Fusion Coffee
Year
2022
Website
https://fungifusioncoffee.com
Challenge

Our client needed a logo design and brand concept to better reflect their evolving business values .

The structure of our approach is based on the client’s purpose and positioning of their product. Coffee capsules with mushroom extract can be identified by their logo design. 

Goal

We did some intense market research, refined their brand message, and created a brand new look to truly showcase their identity.

Analyze the competitive landscape to understand other digital creators, branding agencies, and website development firms. Identify opportunities and challenges in the market.

Crafting intricate brand narratives for lasting and meaningful impact.

Crafting intricate brand narratives for lasting and meaningful impact.

Mockup
Free Hanging Banner on Wall Mockup PSD-Recovered
Magazine Mockup FK08
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Impact

A new age of outstanding craft beer has arrived.

Cheers to breaking conventions, embracing flavor, and raising a glass to the art of brewing. Elevate your palate!

Services
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Client
Impact
Year
2023
Website
impactpresents.com
Challenge

Our client needed a brand refresh to better reflect their evolving business values and appeal to a younger demographic.

 

Dived into understanding Impact Presents’ brand identity, its target audience, and the primary goals for the website.

Determined the key features required, including a gallery section to showcase past events and an events section to highlight upcoming ones.

Identified the need for an intuitive administration panel to manage content efficiently.

encompassed a holistic approach — from visual aesthetics and messaging to a profound reimagining of the overall brand experience.

Goal

We did some intense market research, refined their brand message, and created a brand new look to truly showcase their identity.

Design Concept and Visual Identity:

Developed a design concept that resonates with the company’s brand ethos and appeals to its target demographic.

Crafted wireframes and mockups to visualize the layout, ensuring seamless navigation between the gallery, events, and administration panel.

Incorporated modern design elements such as sleek typography, vibrant color schemes, and subtle animations to enhance user experience.

Bringing back visitors to the world of craft beer! Such an exciting journey!

Bringing back visitors to the world of craft beer! Such an exciting journey!